XR is not games and big screens.
That's what 99% of people think.
And it's costing them massive opportunities.
Healthcare. Aviation. Automotive. Real estate.
I've applied XR to all of those industries over 10+ years.
Lufthansa saved hundreds of millions showing airplane seats in mixed reality instead of shipping them to every conference.
That's not a game. That's business. ๐ช๐ฝ
Enterprise XR is the most underestimated opportunity right now.
#xrcommunity #immersiveinsiders #xrcc #xr