The Better Your Marketing, the Faster You Get Cloned

Indie game marketing is changing now that AI can clone a game in a day. Wishlist Battle Barn here: https://store.steampowered.com/app/1305780/Battle_Barn_Tactics/ Grab my FREE game design doc template here: https://docs.google.com/document/d/1_CbooMpVaD6CWFsFki-k3cPFCxF0IYBvp6hx_q0XowI/edit?usp=sharing ** FOLLOW ME: ** Twitter: https://x.com/timruswick Instagram: https://www.instagram.com/timruswick/ TikTok: https://www.tiktok.com/@timruswick Join our Discord: https://discord.com/invite/cYMGA77 Timestamps: 0:00 (Intro) 1:16 (The Old Indie Marketing Playbook) 2:17 (Cloning and Next Fest Demos) 3:09 (Store Pages, Hooks and Viral Clips) 4:03 (Where Game Clones Show Up) 5:13 (Who's Actually Cloning Indie Games) 6:13 (Three Ways to Market Around Clones) 6:45 (My Indie Game Launch Plan) 7:27 (Indie Game Marketing in the Age of AI) 8:00 (Old Marketing vs New Marketing) 8:44 (The Future of Indie Game Marketing)